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Much of my focus within the business intelligence market has been covering the technologies, offerings and analytics adoption of small and mid-sized organizations.* During the past several years, I have noticed a large market shift benefiting mid-siz
Toyota Financial Services' Collection Treatment Optimization (CTO) program helps its collections agents optimize which borrowers to call to help reduce delinquencies and keep customers in their vehicles.
Marketing, customer experience and data experts discuss what small and midsized businesses can learn about customers from the data they collect.
In your CRM system is data that is, in the immortal words of Douglas Adams, u201cmostly harmless.u201d But hidden in your system are puff adders, violin spiders, and other small creatures that can be deadly.
"As CIOs, our responsibilities and our roles are transforming," says Frito-Lay's Kristen Blum. "We have to step out of our comfort zones every day.u201d
A key concept in agile development is increased partnership among IT and business partners. In enterprise data management and business intelligence, this increased partnership can only make things better. There can be a role for IT and a role for t
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