Digital Transformation

Queenstown hotel finds hi-tech housekeeping system a competitive advantage

AI helps Land O’ Lakes churn data into sales

The Fortune 500 dairy giant is leveraging data and artificial intelligence to optimize pricing, target sales, and forecast future demand.

What I learned from being ‘customer zero’

What it takes to provide best-in-class customer experience

By integrating marketing automation technology and customer contact center systems, companies get a 360-degree view of the customer experience (CX), allowing them to more easily improve it.

United goes digital to ease overbooked-flight aggravation

Believing that everyone should have clean air, heating, ventilation, and air conditioning, (HVAC) company ActoVent built a solution accurately monitoring indoor air quality and ensuring that only purified air circulates.

United goes digital to ease overbooked-flight aggravation

The airline's Volunteer Solicitation Program leverages automation, data analytics, and gamification to boost customer satisfaction when flights are overbooked.

Put digital transformation and data together: What do you get?

Beate Uhse aims to personalize the online sex shop

Once Germanyu2019s largest erotic products retailer, Beate Uhse hopes to make a come-back with a privacy-sensitive approach to e-commerce personalization.rn

RPA is poised for a big business break-out

Robotic process automation is driving efficiency at enterprises such as State Auto, Berry Appleman & Leiden, American Fidelity Assurance and other companies.

Unlocking innovation: Tips for transforming a risk-averse IT culture

A new book from Deloitte and MIT Sloan Management Review offers insights on how to cultivate a culture of innovation.

CIOs must play a key role in ecosystem strategies

Ecosystems have evolved as a method to bring new digital capabilities, among others, to businesses. As such, CIOs should have a strategic role in developing them.